FOR IMMEDIATE RELEASE
JULY %, 2007

CONTACT:
IRA DAVID STERNBERG 702-732-5683

‘LUNCHTIME WITH IRA’ TELEVISION SHOW LAUNCHES ‘VEGAS SUMMER TOUR’ SERIES JULY 5

FEATURES LAS VEGAS ATTRACTIONS, AIRS ON CLARK COUNTY TELEVISION (CCTV) AND WATCHITVEGAS.COM

LAS VEGAS—“Lunchtime With Ira, Live from the Las Vegas Hilton,” a weekly television show that airs locally on Clark County Television (CCTV), Cox Cable Channel 4 and worldwide on WatchitVegas.com, will launch its “Vegas Summer Tour” series beginning July 5.

The “Vegas Summer Tour” series will broadcast from Las Vegas area attractions and feature host Ira David Sternberg talking with the celebrities, entertainers, writers and personalities who make Las Vegas the most exciting city in the world.

The first three attractions in the series are the Springs Preserve, which begins airing July 5; the Liberace Museum, which begins airing July 23; and Cashman Field, which begins airing July 30. Other locations will be announced as they are finalized, as well as the guests on each show.

“We are moving the show from its home base in Shimmer Cabaret at the Las Vegas Hilton and taking it on the road for the summer,” said Sternberg. “Viewers get a chance to see Las Vegas attractions as well as watch our guests in a different environment each week.

In addition to CCTV and WatchitVegas.com, “Lunchtime With Ira” airs on the Watchit Television Network channels on hotel in-room television, including the Las Vegas Hilton (where it airs 24/7) and on Oceanic Time-Warner interactive cable channel 777 in Hawaii.

Watchit Media, Inc. is a leader in producing digital media and signage for targeted market segments as well as personalized digital device users. Watchit produces and presents brand advertising, promotional messaging and proprietary television programming to over 280 private television channels in the gaming and hospitality market across the United States. In addition, its wholly owned subsidiary Watchit Entertainment, Inc., produces, licenses and distributes proprietary television programming and video content focused on the Las Vegas lifestyle across private, cable and Internet broadcast television networks world-wide.